OWN Academy

E-Commerce Entrepreneurship

Sale price Price HK$3,600.00 Regular price Unit price  per 

Have you ever wanted to start your own online business? Experience what it's like to be an entrepreneur and create your own e-commerce business. In this course, you'll get to learn the end to end process of how to build a business in the digital age, including creating your own product, building a brand, coming up with a marketing strategy, and more.

Industry Coach: Adam Raby

Course Breakdown:

Day 1: Introduction

  • Different types of entrepreneurs
  • Develop concepts and ideas to help sell a product

Day 2: Creating a Brand

  • Product name, logo, and website
  • Social media for the product

Day 3: Pricing

  • Talk on cost, price, and profit
  • Price strategy and marketing
  • Social media strategy
  • Digital marketing: Instagram, TikTok, Facebook, and YouTube

Day 4: Photography

  • Lifestyle and product images for a website, social media, and product creation

Session 5: Finding a Unique Selling Point

  • Prepare creative assets and descriptions
  • Career coaching and goal setting presentation
  • Pitching the overall idea

Software Needed: (recommended but not required)

Photoshop & video editing software on your computer or phone 

**Time and date of classes are subject to change